Only 12% of the Fortune 500 companies from 1995 were still in existence in 2015. These statistics show how important it is as an organization to deal with new challenges at all levels. “Survival through constant change” is the motto. How does a company manage to change constantly? Change occurs through innovation. The greatest innovation potential lies mostly in the company itself. The innovation culture necessary to develop this potential must be exemplified and managers must give their employees sufficient scope for action. In order to ensure that the potential is used, employees need to be encouraged individually and teamwork optimized.

Leadership courage is required

In the leadership function and thus in the development of employees, there is great potential for the innovation success of organizations. For this reason, executives should be encouraged, encouraged and asked to show more courage to experiment, to set the right framework conditions and to create the freedom to move forward actively in the company together with their employees and to be noticed. The involvement of employees promotes motivation and, above all, loyalty. At the same time, motivated and responsible employees relieve you as a manager.

Use external potential

Many competent and motivated people work in the company, but there are many more competent and motivated people working outside the organization. This external potential is too seldom used by companies, although the possibilities are there and as a source they can also make a contribution to their own success. This enables added value beyond your own resources.

Inspire your employees

A company’s most valuable asset is its employees. The goal of every company should therefore be to ensure that the good employees feel that they are in good hands and that they actively decide for your company every day. How does a company manage to retain its employees? The following parameters are becoming more and more important for motivated and committed employees:

• Opportunities for further development,
• Creative freedom and decision-making powers,
• Recognizable meaningfulness in the work activity and
• Fun at work.

In order to achieve goals, a conscious handling of blockages for development and transformation is indispensable, based on the American manager Lee Iacocca: “Most executives hesitate to let their people run with the ball, but it is amazing how quickly an informed and motivated one can Man can walk.”

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